• BARBIE - TOP LICENCE OF 2023
    Fabulous world of Barbie confectionary

BARBIE - THE NEW MOVIE STAR!

Barbie is undergoing a revival, and its triumph spans various sectors, exerting a notable influence on the surge in sales of licensed Barbie products.

MORE THAN 20 YEARS OF COOPERATION

Our company J. Gschwandtner Import Ges.m.b.H. has been cooperating with Mattel and developing products under the Barbie license for more than 20 years.

BARBIE 65 ANNIVERSARY

Clearly, the 64-year-old Barbie, who will forever be 19, shows no signs of slowing down - in fact, Barbie is the number one.

BARBIE THE MOVIE - SUCCESSFUL RELAUNCH

Barbie is having a major resurgence at the moment with the incredible success of the Barbie movie, taking in $162 million in the US and a total of $337 million globally over its opening weekend.

MUST HAVE ITEMS

Discover our customers' favourite Barbie products below. However, our portfolio boasts a wide range of items. Dive into our catalogue to find even more must-have products. Just click the button!

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